Before the iPhone 14 launch event, let’s take a look at the outstanding products introduced after Steve Jobs’ “One more thing”.
“One more thing” was first used by Steve Jobs at the Macworld conference in San Francisco (USA) in 1999. A later device was AirPort, a series of routers and network cards that added Wi-Fi connectivity to Apple computers like iBooks, PowerBooks, and iMacs.
At Macworld New York 2000, “One more thing” was used to introduce the Power Mac G4 Cube, a cube-shaped desktop model that measures just 20 centimeters.
Besides the modern design, the easily removable components and fanless cooling system are the highlights of the Power Mac G4 Cube.
However, this is a product that fails to sell when the performance doesn’t match the $1,800 price
In 2001, the device released after saying “One more thing” was the PowerBook G4, a titanium laptop also known as the TiBook.
More than 20 years later, the PowerBook G4’s design language is still considered modern and fresh, unchanged on the MacBook Pro 2021.
Durable and lightweight, the Titanium version of the PowerBook G4 has been criticized for issues such as brittle hinges and peeling paint after a period of use.
At the Macworld New York conference in 2002, Jobs introduced the iMac G4 with “One more thing”,
All-in-one desktop model with the monitor attached to a domed stand that also houses all the hardware.
Even after more than 20 years, the iMac G4 is still one of Apple’s standout computer models with a unique design
At its developer conference (WWDC 2003), Apple introduced the traditionally designed Power Mac G5 desktop computer.
Apple claims this is the most powerful computer model the company has ever developed,
It was also the world’s first 64-bit desktop computer, powered by the PowerPC 970 CPU developed by Apple in partnership with IBM.
Power Mac G5 starts at $2,000
Introduced at Macworld in San Francisco in 2004, the iPod mini is a shortened version of the regular iPod.
Due to the huge demand from users, the product is very scarce. Standout features of the device include a black and white screen, a 4 GB hard drive, and a click-wheel keyboard.
Combine buttons for control. At the end of the presentation, Jobs revealed that the iPod mini was sold in different colors with “One more thing”
A year later, Steve Jobs went on to use “One more thing” with the iPod shuffle, a miniature version of the iPod with simple buttons.
It was also the first iPod to use flash memory instead of a hard drive.
The first-generation iPod shuffle weighed 22 grams and was shaped like a pack of chewing gum.
According to Apple, the name “Shuffle” was inspired by iPod users’ hobby of listening to random songs
At Macworld 2006, Steve Jobs introduced the MacBook Pro, replacing the PowerBook, using the phrase “one more thing.”
The first-generation MacBook Pro had an aluminum casing, similar in design to the PowerBook, but with an Intel CPU instead of a PowerPC, and came in two versions, 15-inch and 17-inch screens.
After 16 years, the MacBook Pro is still continuously upgraded in configuration and design, becoming a popular laptop line for high-demand users.
“One More Thing” continued to appear at WWDC 2007.
Not a hardware product, Steve Jobs introduced Safari for Windows in a familiar phrase.
Apple’s then-CEO claimed it was the fastest browser for Windows.
However, Apple has “retired” Safari for Windows since 2012, when the browser was built into Mac OS X and couldn’t be downloaded from the Internet.
At the 2008 product launch, Steve Jobs used the term “One more thing” to describe a version of the MacBook with a single piece of aluminum, a 13.3-inch screen, an LED panel, and a discrete GeForce 9400M graphics card.
The machine was priced at $1,300 at the time, down from the $2,000 price of the earlier MacBook Pro.
When handheld digital video cameras became popular in 2009,
Apple was no different when it launched the 5th generation iPod nano.
The device looks similar to its predecessor, but features a camera on the back, and external speakers for recording and watching movies.
The device is sold in 9 different colors, but the camera feature has been removed in the 6th generation
At the iPhone 4 launch event in 2010, Jobs used the last part to introduce the FaceTime video calling feature.
It was one of the most memorable moments in tech, ushering in today’s era of smartphone video calling
In October 2010, “One more thing” was used again with the introduction of the second-generation MacBook Air.
This is the standard look on all MacBook Airs and later, with a beveled body for a slimmer finish.
Following the death of Steve Jobs, Tim Cook first launched the Apple Watch in 2014 with “One more thing” to compete with Fitibit, LG or Samsung.
This is a smartwatch model that supports notifications from the iPhone and integrates many sports tracking features. 8 years later, Apple Watch is one of the most popular smartwatches on the market
A year later, Tim Cook continued to use the phrase “One more thing” to launch Apple Music.
In addition to the ability to listen to music online, Apple Music also integrated listening to radio stations and later supported lossless and Dolby audio music.
Apple last used “One more thing” at an event in 2017, when Tim Cook unveiled the iPhone X.
This is a mock-up of the next-generation iPhone, with thin bezels and a top-notch Face ID facial recognition system.
The upheaval makes the iPhone X the most popular smartphone of 2017